Getting Traffic To Your Website
Having a website is all well and good but actually creating a buzz around it and gaining popularity is it's main purpose. If you're not interested in putting the work in to achieving this goal then there is no point in having a website in the first place! To gain extra success you must market your website to market your business but how do you do this? Well, lets take a look at a few simple steps.
Determine Your Target Audience
Determining your target audience is the first thing you should do, if you're a furniture company for instance, have a look into your products and past sales and see what clientele you have been dealing with. From this you can work out the kind of people you are targeting and use that information to reel in more people. Usually this should be done before your website is built, but I suppose you could make minor changes toward the clients you have discovered.
Get Peoples Attention
Your website should be one that really gets people's attention, with the sheer over saturation of websites it is quite important that your website stands out. Having a creative design and bright colours can really do this for you, animation is also something that makes a website stand out.
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As somebody who works for an Exeter website design Business I have in past experience come across clients that just don't have any engaging content. I just don't really see the point of putting up a website without really trying to engage customers. This is one of the most important aspects to draw attention and attract new visitors.